In 1923, Madame Beatrice Alexander founded the Alexander Doll Company. Based on her belief that dolls should engage a child's imagination, she became famous for not only designing the “Most beautiful dolls in the world”, but also for inspiring the young to expand their horizons to wherever their dreams and ambitions lead them.<p><span style="font-weight:bold;"></span></p> "What a doll does for a child is to develop their capacity to love others and themselves...." Madame Alexander <a href="https://www.dropbox.com/sh/v1wgnrrdbymwv5q/AABb6CSZcD56o3kAOXH4jTm-a?dl=0&preview=Madame_Kindness_021820.mov">WATCH MADAME ALEXANDER KINDNESS VIDEO</a>